Public Theater Reopening Campaign

Coinciding with the revitalization of its historic downtown home, The Public Theater launched an institutional campaign that reaffirms its mission as a theater for all. The design builds on this idea with bold use of white space and striking, tightly cropped photography of its performers—visually echoing the energy and inclusivity of the newly reimagined space.

Public Theater Revitalization

A sweeping renovation of The Public Theater’s New York home reimagined the lobby as an open, communal space. Alongside the physical transformation came a refreshed campaign that reinforces the organization’s founding mission as a theater for the public.